MISS. to mrs. CLUB BRANDING
- Facebook & Instagram Styling
- Business Cards
Chante was looking to add her signature service, the Miss to Mrs. Club, to her relationship coaching and wanted to refresh her brand so everything flowed. She wanted to position herself as an authority figure, while also playing in to the love and romance that her clients are seeking.
We started with a brand strategy session to dig into who her ideal clients were, what they'd be attracted to, and how to position herself to connect with them. We worked on the color palette and mood board first, then created the Miss to Mrs. Club logo, Facebook graphics for her group and page, as well as a style guide for her website.
I really enjoyed the brand strategy portion because it really helped guide the process. All the initial work we did really paid off in the end. I also loved how flexible Lauren was in our timeline, and detail-oriented she was with the designs and her reasons for putting them together the way she did. She really knows what she is doing, and her work is a reflection of that.
Lauren was so thorough. She even helped me dig deeper in getting to know my target audience (and I thought I had already dug pretty deep). She was very fair, had excellent communication, and is a beautiful designer - what more could you ask?!
— Chante Salick, CoachChante.com